Consumpation Of Milk

Objective: The consumption of draw in our country is non demo the expected increase over the years compared to another(prenominal) bever mounts like low-key plights. Somehow take out is seen as a harvest-home for children only. May be because of this perception, most adults do not drink draw. Children in addition give up bever climb on draw as soon as they reach teen age and gaming to other options like soft drinks, fruit juices and so on However milk is one of the most nutritious and equilibrize food for children, teenagers and adults. Increasing consumption of milk also contributes to subject welfare by helping the farmers. The National Diary entropy Council (NDDC) would like to run a campaign promoting the consumption of milk home runed at girlish urban adults. Hence, we at IIMK are shanghai to understand through this break down the reasons why urban childly adults in the country give up milk beverage habit early. Research design: We would be adopting the Descriptive examen design for this study. This uses a set of scientific method and procedures to gain raw data This would create data structures that would describe the animated characteristics of adults in India on their behavior of consuming milk The exemplar group: formation the sample method: We are formulation to us the Non luck method of sampling, using the Quota sampling method.

specify the tar expire state: We have further divided the target groups within the trinity categories mentioned below. We have established quota using age as cipher as the primary obj ective of the study is consumption of milk V! s age Below 19 19 to 45 45 and over Advantages of this method: The sample generated contains expatiate wedge heelgroups in proportions as desired This method also reduces the selection preconceived idea by field workers This allows compare of consumption within the sub groups and helps the researcher identify his focussing groups Expected Limitations on this method: The success of the study...If you want to get a full essay, sound out it on our website: OrderCustomPaper.com

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